We are seeking a strategic and compassionate Social Media Manager to lead our social media efforts and elevate our voice in the digital space. This individual will be responsible for creating and executing thoughtful, engaging, and educational content across platforms that reflects our commitment to patient outcomes, safety, and healthcare abundance.
The ideal candidate is up to date on all social media trends, passionate about healthcare, who understands how to connect within the healthcare ecosystem, patients, caregivers, and technical professionals while navigating the sensitive nature of medical communication with accuracy and empathy.
Strategy & Planning
Content Creation
Engagement & Community Management
Analytics & Optimization
Collaboration
Bachelor’s degree in Marketing, Communications, Public Health, or related field.
3–5 years of experience managing social media, preferably in healthcare.
Deep understanding of social media strategy within a regulated environment.
Exceptional writing and editing skills, with a tone that is clear, empathetic, and responsible.
Proficiency in tools such as Hootsuite, Sprout Social, Adobe Suite, or equivalent platforms.
Familiarity with HIPAA and healthcare communication standards.
Experience in healthcare.
Familiarity with influencer marketing or social media partnerships.
Knowledge of SEO, web traffic metrics, and content marketing strategies.
...Carle Health. Based in Urbana, IL, Carle Health is a healthcare system with nearly 16,600 team members in its eight hospitals, physician groups and a variety of healthcare businesses. Carle BroMenn Medical Center, Carle Foundation Hospital, Carle Health Methodist...